The Hindu magazine Frontline has a new design. Frontline’s redesigned format and design continue to deliver high-quality journalism. According to the group, compelling images, bolder typography, and an airy and clean design palette create a more engaging experience.
At the unveiling, eminent figures attended, including Prabhat Patnaik (Congress), Manoj Jha (RJD), and D. Raja (CPI). Also present were Ganesh Devy, Jatin Das, Zakia Andolan – founder of Bharatiya Muslim Mahila Andolan; and senior diplomats, academics, journalists and authors. Politicians such as Pawan Khera (Congress), Manoj Jaha (RJD), D. Raja, (CPI), and others attended.
There was a panel discussion on the subject “Kashmir: Changing the Discourse” with Mehbooba Mufti, former Chief Minister of Jammu & Kashmir, and President of the Peoples Democratic Party, A. S. Dulat, former chief of the Research and Analysis wing (R&AW), Pavan K Varma, author, ex-diplomat, and former Rajya Sabha MP and N. Ram, former editor-in-chief, Frontline, The Hindu & Director, The Hindu Group. Vaishna roy, Frontline’s Editor, moderated this session.
Malini Parthasarathy & N. Ram have launched the Frontline app. App is currently only available on Android, but will soon also be available on iOS.
Malini Parthasarathy (then Chairperson of The Hindu Group) said, “Frontline’s journalistic emphasis has always been on longer-form journalism, examination and exploration of the larger context and background to events as they unfold on the ground. Frontline takes pride in its unflinching honesty and has a well-defined perspective that does not hesitate to highlight what it sees as the “rights” and the “wrongs” in developing situations.”
“Building on this formidable reputation and legacy, Frontline has now a strong print subscriber base of 30,000 copies and the largest active digital subscriber base of any Indian magazine. The website is visited by approximately 4 lakh users each month. Frontline’s highly engaged subscribers spend an average of 20 minutes per visit compared to the 2-4 minutes spent on average for most news publications. This is an indicator of the high regard for our long-form content.”
“It is obvious that especially for magazines such as Frontline, the print market remains alive and well. The Hindu and Sportstar are already undergoing a digital transition. With the redesigned print version, Frontline will also accelerate its digital push, to provide what the team promises a “Smarter Reading Experience.”
N. Ram, former editor-in-chief of Frontline and The Hindu, and Director, The Hindu Group, said, “The launch has been excellent. We talked about a very important topic like Kashmir. The launch was made more interesting by the different viewpoints that were expressed. The event saw notable figures in various fields, such as intellectuals, diplomats and avid reader. Their presence attests to Frontline’s esteemed reputation.”
Vaishna Roy, the Frontline editor, said, “I took over as editor in May last year. We have worked to redesign and reposition Frontline for the new era. Our content is more engaging, has many more perspectives, and will appeal to readers from all walks of life.” Graphic designer Mario Garcia helped revamp the magazine, Roy said, adding that he had made it look elegant and vibrant.
Mehbooba Mufti, former Chief Minister of Jammu & Kashmir, and President of the Peoples Democratic party, said, “I extend my best wishes to Frontline and I hope that they keep on setting the bar high and always remain in the front.”
Pavan K Varma, author, ex-diplomat, and former Rajya Sabha MP, said, “I congratulate Frontline for relaunching in a new avatar. Previously, the magazine was considered just as the reference material, but now it will be far more readable and contemporary.”